Web Survey Bibliography
The intersection of IT and market research is the heart of our conference. The growth of web-based data collection is driving change and innovation in our industry. But other technology challenges are critical to the health and growth of MR organizations as well. What are MR organizations trying to do with technology? This presentation will share results from the ConfirmIT 5th Annual MR Software Study, which polled a representative sample of more than 200 companies on their current and future software demands and their views on a wide range of general technology trends.
Conference homepage (abstract)